About the Founder
mini mioche was founded in 2008 by Alyssa Kerbel after the birth of her daughter. At that time, Alyssa found it very difficult to find simple, soft, well-made basics, particularly in neutral colours.
Drawing upon her previous fashion industry experience, she set about creating a collection of ethically-made, organic baby and kids' basics. The very first mm orders were shipped out to customers just six months later.